Privacy Policy

We want you to know that when you use our organisation you can trust us with your information. We are determined to do nothing that would infringe your rights or undermine your trust. This Privacy Notice describes the information we collect about you, how it is used and shared, and your rights regarding it.

Data Controller

We are registered with the Information Commissioner’s Office (ICO) as a Data Controller for the personal data that we hold and process. Our registered name is Briefed Ltd. Our registered address is Scottish Provident Building, 7 Donegall Square West, Belfast BT1 6JH. Our registration number is Z3386534. Our Data Protection Lead (DPL) is Orlagh Kelly. Our Data Protection Lead can be contacted at

Data Collection

All of the information that we hold about you is provided to us by yourself when you seek to use our services. We will tell you why we need the information and how we will use it.

Our Lawful Basis for Processing Your Information

The General Data Protection Regulation (GDPR) requires all organisations that process personal data to have a Lawful Basis for doing so. The Lawful Bases identified in the GDPR are:

  • consent of the data subject;
  • performance of a contract with the data subject or to take steps to enter into a contract;
  • compliance with a legal obligation;
  • to protect the vital interests of a data subject or another person;
  • performance of a task carried out in the public interest or in the exercise of official authority vested in the controller; and
  • the legitimate interests of ourselves, or a third party, except where such interests are overridden by the interests, rights or freedoms of the data subject.

Legitimate interests include:

  • where the data subject is a client or in the service of the controller;
  • transmission within a group of undertakings for internal administrative purposes;
  • processing necessary to ensure network and information security, including preventing unauthorised access;
  • processing for direct marketing purposes, or to prevent fraud; and
  • reporting possible criminal acts or threats to public security.

*Our lawful bases are performance of a contract and legitimate interests.

How We Use Your Information

We use your information to:

  • provide services, quotations, and information;
  • process or support payments for services;
  • conduct data analysis, testing, and research (including for product development), and to monitor and analyse usage and activity trends;
  • maintain the safety, security and integrity of our services;
  • direct your enquiries to the appropriate member of staff;
  • investigate and address your concerns;
  • communicate with you about products, services, promotions, surveys, news, updates and events; and
  • investigate or address legal proceedings relating to your use of our services, or as otherwise allowed by applicable law.

*We do not use automated decision-making in the processing of your personal data.

Customer Data

We collect and process personal data as defined in the GDPR. This includes:

  • name;
  • email;
  • phone number;
  • address;
  • payment or bank details;
  • location details; and
  • device IP address.

Sharing of Customer Data

We may share your personal data with:

  • delivery partners;
  • our business partners;
  • our legal advisors in the event of a dispute or other legal matter;
  • law enforcement officials, government authorities, or other third parties to meet our legal obligations;
  • in connection with, or during negotiations of, any merger, sale of company assets, consolidation or restructuring, financing, refinancing, or acquisition of some or all of our business by another company; and
  • any other party where we ask you and you consent to the sharing.

Transfers to Third Countries and International Organisations

We transfer personal data to third countries or international organisations to help deliver our products and services. We are satisfied that the personal data is appropriately secured and protected by the receiving organisations.

We retain your personal data while you remain a customer and for 7 years thereafter unless you ask us to delete it. We will delete or anonymise your information at your request unless:

  • there is an unresolved issue, such as a claim or dispute;
  • we are legally required to; or
  • there are overriding legitimate business interests, including but not limited to fraud prevention and protecting customers’ safety and security.

Your Rights

The General Data Protection Regulation gives you specific rights around your personal data. For example, you have to be informed about the information we hold and what we use it for, you can ask for a copy of the personal information we hold about you, you can ask us to correct any inaccuracies with the personal data we hold, you can ask us to stop sending you direct mail, or emails, or in some circumstances ask us to stop processing your details. Finally, if we do something irregular or improper with your personal data you can seek compensation for any distress you are caused or loss you have incurred. You can find out more information from the ICO’s website and this is the organisation that you can complain to if you are unhappy with how we deal with you.

Accessing and Correcting Your Information

You may request access to, correction of, or a copy of your information by contacting us at

Marketing Opt-Outs

You may opt out of receiving emails and other messages from our organisation by following the instructions in those messages.

Last Updated: 24 July 2023